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What Genius Came Up With That?

I read this article just on a year ago and have kept in mind what it says about who "we" target when developing promotional ideas and thinking about our clients' 'clients' - the customer.

I think it remains so relevant today and was worth publishing for interested readers.

Peter Smith
PR Managing Director

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Youfoodz Cooler Bags

See how Pink Rhino’s Fast to Market skills can benefit your business!

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